International Business (Cross Border eCommerce)

Hangzhou Normal University started as Zhejiang Official Dual-Level Normal School in 1908. It was renamed Zhejiang Provincial First Normal School in 1913. In times of upheaval, the university set changes in motion and emerged as Zhejiang’s pioneer in democracy and science. In 1978, Hangzhou Teachers College was formed on the basis of Hangzhou Normal School. At the turn of the 21st century, multiple institutions were successively combined with Hangzhou Teachers College. 2007 marked the birth of the new Hangzhou Teachers College, officially today’s Hangzhou Normal University. 

Established in 2008, Alibaba Business School is jointly established by Hangzhou Normal University (Mr. Jack Ma's alma mater) and Alibaba Group. Jack Ma is the first chairman and president of the school. The current dean is Professor Zeng Ming,Chairman of the Academic Council and Former Chief Strategy Officer of Alibaba Group. Alibaba Business School is dedicated to promoting business and management innovation in the digital economy era, and follows the mission of cultivating excellence in leaders and entrepreneurs. Our vision is to become the model business school in the digital era.

I. Training Objectives

The program develops students’ international vision and Internet thinking, to have a solid command of international business theory, competencies of English-Chinese bilingual application, eCommerce practice and applications , and ability of innovation and entrepreneurship , to adapt to the trend of economic globalization and cross-border eCommerce development and the needs of regional economic development , and to be able to engage in not only foreign economic and trade management in government departments but also in international trade, international investment or cross-border eCommerce related work in enterprises, as well as to be international applied talents with high-quality in the field of digital economy

II. Graduation Requirements

By learning the basic theories and knowledge of Management, Economics, International Trade, Cross-border eCommerce and etc., and receiving systematic Internet thinking and international business training, students will have the preliminary ability to engage in international trade, international finance, international logistics, cross-border eCommerce and other businesses.

Graduates should acquire the following knowledge, abilities and qualities through academic study:

1. Specialized Knowledge. Students should master the elementary theories of Economic Management, and have solid elementary knowledge of International Trade, International Finance, International Logistics and Cross-border eCommerce; students should grasp the frontier of international business theory and practice development; students should be familiar with international economic and trade systems and practices; students should master Chinese, English and computer application knowledge; students should have the basic knowledge and accomplishment in humanities, social sciences and natural sciences.

2. Practice and Application Ability. Students should be equipped with market sensitivity while possessing the capability of practice and application in international trade, international finance, cross-border eCommerce and international enterprise management.

3. Internationalization and Modernization. Students should develop diversified global communication skills, computer application and business data analysis ability, and be capable of intercultural communication and modernization work.

4. Problem Analysis. Students should understand the relevant theories of different branches of international business, pay attention to the development of the discipline, and can use innovative methods to acquire knowledge, analyze and solve business problems, and draw effective conclusions.

5. Humanities Quality: Students should have the qualities of international vision, entrepreneurial spirit, social responsibility, humanistic care, and citizen awareness.

“Graduation Requirements-Curriculum System” Correspondence Matrix

(Identified by relevance, the degree of relevance between the course and a certain graduation requirement is qualitatively estimated according to the strength of the course’s satisfaction of the corresponding graduation requirement, H: Indicates high correlation; M: Indicates medium correlation; L: Indicates low correlation.)

III. Fundamental Subject Platform Courses and Professional Core Courses

1. Fundamental Subjects Platform Courses

Principles of Economics, Introductory of Digital Economy, Theory of International Trade, Management

2. Professional Core Courses

The practice of International Trade, International Marketing, E-Marketing, Application of Statistical Analysis, Network Retail, Web Design, Case Study of E-commerce, Academic Writing and Presentation, Corporate Finance, International Trade Laws, Consumer Behavior, Human Resources Management, International Business Negotiation, Strategy Management, Supply Chain and Logistics Management, Photography, Animation and Design, Cross-border eCommerce Operation, Innovation Management and Business Model Design

IV. Professional Admission and Graduation Standard

This program is for international undergraduates only, not open for a major switch or minor degrees.

V. Length of Schooling and Degree

The basic length of study of this major is four years. The maximum is not more than six years. The Bachelor of Management degree will be conferred after completing all credits and scoring at least 180 points (including 180 points) on the Chinese Proficiency Test (HSK).

VI. Minimum Graduation Credits and Class Hours

The minimum graduation credits are 160 credits and students must complete 2,560 class hours.

VII. Course Structure, Curriculum and Distribution of Credits

1. Course Structure

The course structure consists of ideological education courses and professional courses: Ideological education courses include: Orientation, Chinese language, Overview of China, China Road and China Model, as well as Social Project.

Professional Courses include Fundamental subject platform courses and core professional courses.

Related Expenses (RMB)

Tuition fee: 25,000 yuan/academic year

The length of schooling for undergraduate students is usually 4 years. Each academic year is divided into spring semester and autumn semester. Autumn semester is from early September to mid-January, there are four weeks for winter vacation through January to February, including Chinese Spring Festival.

Accommodation expense: 10,000 yuan/academic year (single room)；7,000yuan/academic year (limited numer of small single rooms)School provides living apartments for international students, equipped with public laundry and kitchen.

Scholarship

The government of China and Alibaba Business School provide scholarship for excellent international students, including Freshman Scholarship and Annual Scholarship.

The Freshman Scholarship will be awarded to excellent applicants to cover the tuition fee for the first year and will be indicated in the admission letter.

The Annual Scholarship will be awarded to students with good performance, all students can apply for it once a year.

3 Steps to Apply to a Chinese University

1. Applicants should be non-Chinese citizens with valid foreign passports and be in good health, and have good behaviors, willing to observe the laws of the government of China, as well as the rules & regulations of the college, and respect customs of China;

2. Diploma: Applicants should own the diploma of high school or above (or equivalent education);

3. Skillfully grasp English, able to communicate and write in English, equivalent to IELTS over 6.0 scores/ TOEFL over 80 scores (applicant proficient in Chinese is preferred);
4. Have a keen interest in digital economy and eCommerce business.